Computer Entertainment Supplier's Association
Nikkei Business Publications, Inc.

Press Release

TOKYO GAME SHOW 2003 Announces Exhibition Outline and Exhibitors list.
Online registration for tickets is available on the official TGS website.
Record-setting 112 Companies to Exhibit in 1,438Booths Units (As of August 26)
Conference Program Finalized for TGS Forum 2003, a Conference for Game Industry Participants

As previously announced, TOKYO GAME SHOW 2003 will be held from September 26 (Friday) through 28 (Sunday) at Nippon Convention Center in Makuhari Messe (Location: Mihama-ku, Chiba-city). Tokyo Game Show 2003 will be organized by Computer Entertainment Supplier’s Association (CESA; chairman: Kenzo Tsujimoto, location: Nishi-Shimbashi, Minato-ku, Tokyo) and co-organized by Nikkei Business Publications, Inc. (Nikkei BP; President & CEO: Yukoh Kawamura, location: Hirakawa-cho, Chiyoda-ku, Tokyo). The finalized exhibition outline was announced today.

Tokyo Game Show 2003 will be supported by the Ministry of Economy, Trade and Industry and receives the special sponsorship of NTT DoCoMo,Inc.

As of August 26, the largest-ever number of 112 companies are scheduled to exhibit in 1,438 booth units, exceeding the 85 companies at last year’s show. While maintaining a core focus on home-use game software, this year’s exhibits cover more territory than ever before, including PC games, mobile phone games, online games, development tools and graphic chips.

As with last year, TGS Forum, the conference for industry participants, will be held on Business Day when attendance is limited to invited guests and the press. TGS Forum 2003 will include a keynote speech delivered by Mr. Satoru Iwata, President of Nintendo Co., Ltd., and conference sessions dedicated to the latest game industry trends in business and technology.

The main visual for TOKYO GAME SHOW 2003, designed in keeping with the previously announced event theme “A Playful Spirit Can Change the World,” has also been finalized. With its accompanying slogan “Future in Control,” the main visual expresses the "delight" and "potential" that can be experienced through the world of video games.

1. Overview of TGS Forum 2003
TGS Forum 2003 is a conference for business professionals in the computer entertainment industry.
Mr. Satoru Iwata, President of Nintendo Co.,Ltd., will deliver keynote speech titled “20 Years After the Nintendo Famicom: The Past, Present, and Future of the Video Game Industry.” Conference sessions will focus on the latest game industry trends in business and technology, including mobile phone games, online games, and character business. The TGS Forum 2003 will also include a developers session called CEDEC Premium to be held in conjunction with CEDEC, the Japanese game industry's largest developers conference, organized by CESA and scheduled for September 4 and 5. Lectures by well-known game creators from overseas will be offered in cooperation with the non-profit International Game Developers Association (IGDA). (See the attached forum program for details.) At the “CEDEC Premium,” we will offer English translation service. Online application for attendance is available on the official TGS website.

2. Main Visual

The floating keys are based on those found on game controllers and PCs while the background of colorful puzzle game pieces incorporates images from game topics like history, sports, cities and characters. The main visual expresses the "delight" and "potential" that can be experienced through the world of video games. The accompanying slogan “Future in Control" reinforces this year's theme “A Playful Spirit Can Change the World,” which suggests that a playful spirit can transcend borders and drive change in the entertainment world of the future.

3. Online registration for Advance Tickets
Overseas visitors are able to register online for advance tickets on the official TGS website (http://tgs.cesa.or.jp/english). Hotel reservation service is also available on the site.

4. Venue Layout was finalized.
For the final venue layout, please refer to the attached Hall Map.